As a long serving and loyal customer, I've always looked to my Bank of Choice for Service, Advice & Products. I've held the Bank in very high regards, respect and it is rather unfortunate that I have to resort to this form of media to get my message across, after many failed attempts. I was granted Finance to purchase a vehicle and I asked whether I qualified for a 'Preferential Rate'. After some back and forth interactions 8% was provided. I subsequently visited the Dealership on the 9th November, who in turn recently applied for Finance on my behalf and obtained a reduced rate from another Financial Institute. I informed SBSA VAF and was told that nothing further can be done. I then proceeded to inform the VAF Consultant how disappointed I was and here again no attempt was made to Retain me as a Loyal Customer. Very Disappointing!!! What does it take to retain Loyal Customers and Live the Brand???
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