Cybersmart
Illegal inertia marketing

Telecommunications

Cybersmart have announced "free" speed upgrades, which cost R54pm (1Mb/s to 2Mb/s) if one does nothing. Although the consumer is given the option to decline the offer, this requires a response.

This is illegal inertia marketing. From [URL Removed]
"No negative option marketing is allowed. A seller may not dictate to the consumer that unless the consumer indicates otherwise and declines the offer by the seller, a contract will come into existence"

And if one checks their website, the 1Mb option is now "sold out" so if one "accepts" their offer by not positively declining, one would be locked into the more expensive contract.

This is sneaky, deceitful... and illegal.


Company: Cybersmart
Country: South Africa
City: Cape Town
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