Mondelez South Africa
Smaller slabs with less main ingredients

This is a complaint but with complimentary touch.

I have only recently returned to South Africa and couldn't wait to buy some Cadbury. My American wife also loves South African Cadbury, which from our experience travelling the world is the best we've tasted.

We have noticed a sad development in that the slabs are all smaller now. Last time we were here Cadbury responded that it was only some slabs because their relative ingredients were more expensive, a decent reason and understandable but now it seems all the slabs are like that.
We have also noticed that sometimes there are less of the main ingredient in some of the slabs. This mainly happens in those with nuts.

I certainly hope that Cadbury will not change their ingredients or recipes since Kraft has taken over.
Most American chocolates are terrible and very waxy. In fact I think Cadbury would actually do really well in the US if they started selling the South African version.

My only other comment is that I seriously hope Cadbury (or Kraft) considers doing fair trade. It's time that people are informed about the terrible state of most cocoa farms. I love Cadbury but that reason alone deters me from buying it regularly.

Company: Mondelez South Africa
Country: South Africa
City: General

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