CNA
Mothhers day advert

There was a Mother's Day advert for CNA flighted on Highveld stereo at approximately 07:30, where the lady in the advert asks a bunch of children how life would be if their Mom wasnt there. The children then bring up issues like no clothes to wear, and no more hugs. She then says "Dad will have to be Mom" and the kids all shout "No Way! '

as a single Father, my wife passed away in October 2010, i find this extremely insulting and in poor taste.

I appreciate the advert is to highlight the work that Mothers do, and i have the utmost respect for that, but i find it appalling that no thought was given to how this might affect Dad's who are in a single parent position because of tragedy, and find them selves being Dad and Mom.

Yours sincerely

Graeme Wilson

Company: CNA
Country: South Africa
City: Gauteng

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